Ciro, the leader in motorcycle accessories

Our Story


Aero Rudd is the visionary force behind Ciro, a game-changing motorcycle parts design firm nestled in the heart of Hudson, Wisconsin. Now, if you’re familiar with the name Rudd, you’re likely well-versed in the industry – yes, Aero is the son of none other than Tom Rudd, the iconic founder of Drag Specialties back in '68, and the mastermind behind Kuryakyn, co-founded with his wife Pat in '89.

Growing up in the midst of roaring engines and innovation, Aero was destined to carve his own path in the industry. He soaked up every bit of knowledge he could, working in everything from customer service to tech support, and even getting his hands dirty in R&D – where he forged lifelong connections that would later shape the fabric of Ciro.

After graduating from St. Thomas Academy, a military leadership school, Aero ventured into the world of entrepreneurship at the University of St. Thomas. But as he delved deeper into the intricacies of academia, he couldn’t shake the feeling that the real education lay in the field, not the classroom. “Why waste money on textbooks when I could be investing it in my own venture?” he pondered.

And so, with his father’s departure from Kuryakyn in 2014, Aero saw an opportunity to rally the troops – He gathered an outstanding design team, unconstrained by any corporate machine, to embark on a journey fueled by passion and innovation.

Ciro’s inception wasn’t without its challenges. Initially focusing on automotive and UTV products, Aero faced the daunting task of finding the right avenues for distribution. But true to form, he pivoted with precision, steering Ciro back to its roots – the motorcycle and automotive industry.

With a bold pitch to Drag Specialties, the world’s largest motorcycle parts distributor, Aero secured a distribution deal that would propel Ciro to new heights. Today, Ciro stands as a beacon of ingenuity, crafting state-of-the-art products, staying true to its roots in the motorcycle world.

But what's in a name, you ask? For Aero, "Ciro" isn't just a word; it's a vision. Inspired by its Latin meaning, "ruler," Ciro represents Aero's ambition to reign supreme in the world of powersports. And with the addition of "3D," symbolizing the cutting-edge design technology that fuels Ciro's innovation, the stage is set for a revolution.

So, the next time you see the sleek Ciro accessories adorning your ride, know that they ‘re not just products – they’re a testament to Aero Rudd’s unwavering dedication to his craft, his family’s legacy, and the boundless spirit of innovation that drives us all forward.